Increasing community participation in radio broadcasting
Writing by kosala on Wednesday, 30 of May , 2007 at 10:53 pm
A three-day workshop on community broadcasting aimed at developing the capacities of regional and community radio broadcasters in Sri Lanka was recently held in Kothmale Community Radio (KCR).
In a media environment inundated by commercial radio, how can public and community radio broadcasting cope? How can we develop participatory and community based broadcasting methodologies that cater to the needs of our audiences? How can we consistently build and develop our technical and communication skills? These were some of the questions that producers and representatives from seven regional and community based radio services in Sri Lanka discussed and put into practice during the workshop which was organized by KCR and Sri Lanka Broadcasting Corporation (SLBC) in collaboration with UNESCO.
A series of four workshops has been scheduled through the month of May. The first, on community broadcasting, brought together fourteen participants to learn the concepts/methods of community broadcasting and to share their experiences in the broadcasting field. This process enabled participants to understand the importance of community broadcasting and adapt quality monitoring and control methods to programmes broadcast through national, regional and community radio stations in Sri Lanka. To make content effective the importance of local audience, context and needs were emphasized. (Read more…)
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