the etuktuk project

Community Radio Rides a Popularity Wave

Writing by admin on Thursday, 15 of February , 2007 at 11:08 pm

The time for Community Radio has truly come. The tremendously enthusiastic response that the exhibition on “Community Radio: Innovation, low cost solutions and access” got at the BES Expo -2007 earlier this month in New Delhi, India, demonstrated this loud and clear. The exhibition, organized by UNESCO in collaboration with Plan India, OneWorld South Asia and Care India was an attempt to create awareness about Community Radio and show case low cost technology that can be used to set up radio stations.

The exhibition was held against the backdrop of the new Community Radio policy allowing NGOs and not-for-profit organizations to set up community radio stations for development purposes.

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About

The eTUKTUK is a community building initiative that aims to converge the technological benefits of digital communications and new media with community radio. The eTUKTUK is a self-contained mobile telecentre and radio broadcasting unit housed within a three wheeled motorcycle. By taking access directly to the villages and presenting it to users in a familiar environment, trained intermediaries can help overcome the barriers of language and illiteracy and the benefits can be focused on the most disadvantaged in the community.